A written content or the main body of information is the essential part of company’s / organisation’s profile. An organized content is an essence of a website and it help in making a lasting impact of your brand on the mind of viewers visiting your website.
Following is our basic package for content writing.
1. Website Content:
Home page: This is the main page of the website. This section focuses on catching attention of the viewers who visit your website. The content in this section elaborates the best quality of the products / services that company offers and also it gives clear idea about company's goals / visions and what best they can offer to their customers
Company Profile: This includes the introduction of the company. The nature of business / service that company offers. Year of establishment, area of operations, best product / service specialization etc.
Product / Services: All the essential information about your company’s products and services along with its specialties and sales terms and conditions.
Meta Description: This is a kind of short phrase which gives first hand information about the company / brand / organisation. It helps the user to find product and services easily in search result without opening the website. Meta Description helps in quick online visibility of a website in search engines.
Catchy Tagline: Tagline is like a nail hammered in the wall. Tagline helps customer to remember the product / service of the company because tag line remains in the mind of customer like a mantra and more they repeat it the more it fixed in their mind for future reference. A person may forget the company's name but if he remember the tagline he can recall the name in his mind again and contact the company for required product / services.
Vision: It is the goals of the company. Every company does a business with a dream to grow in future and expand its business to every corner of the nation or across the globe. Your company’s vision will build a confidence in the customers that you aim of something big and that your product / services will always benefit to them.
Mission: Mission speaks about the final objective of your service / organisation.
Company Profile is made to provide brief introduction of the company. The nature of business / service that company offers. Year of establishment, area of operations, best product / service specialization etc. Company Profile is altogether summarized information of the company’s strength, production capabilities, infrastructure, management etc.
3.Personal Information Content (PIC)
As the name suggests ‘Personal Information Content’ is a type of Website Content or Personal Profile which provides information about the Individual. It tells the reader what kind of a person you are, the attributes and the qualities that you possess and the experience you have. The PIC talks mainly about you in a positive way. The PIC is essential for reaching out the targeted customers or audience for social media promotion and spreading your own awareness in the society.
Professional Content is a type of Website Content or Profile created especially for the Professionals from different sector such as Entertainment, Media, Politics, Art, Sports, Healthcare, Corporate etc. This type of content speaks exclusively about the person’s Profession, their qualifications, their skills, achievements and various other criteria that make them unique and famous. The professional content is essential for reaching out the targeted customers or audience for social media promotion and spreading your own awareness in the society as a known professional.
Promotional Content is written mostly for the promotion of new products or services that is launched in market by a particular company or brand. This type of content speaks largely about the details of the product, its functions, pricing and benefits to the end users. Cell Phones, Laptops, LED TV, Sales & Offers, can be the best example of Promotional Content.
6.Web Series Content: (WSC)
Web Series Content is written for outlining the main characters of the series, to explain briefly what the series is about for the better understanding of its viewers, it also speaks about the main theme or the current episode of the video. Web Series Content is mostly suitable for the short serials, web shows, Internet TV, documentary, video albums and so on.
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